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Marketing is an art that must be mastered, it’s a skill that must be learnt and it’s a profession that must be respected.

THE SALES AND MARKETING POCKET BOOK This book, THE SALES AND MARKETING POCKET BOOK simplifies the whole concept of sales and marketing by redefining and demystifying this field so that any individual, SMEs or large corporate can profitably sell their goods and services in a way that satisfy their clients. The simplified definitions of terms...